The Art of Referrals by Pamela Horton
I had the privilege of contributing to a fellow muse Kathy McAfee's, “America’s Marketing Motivator”, www.networkingahead.com blog. She asked me what my thoughts were on the value of referral partners. I enjoyed sharing my insights for creating and managing referral partner relationships and thought I would share them here with you.
My thought process when referring business always involves what is best for the individual that has asked for the referral.